Music, Thoughtfully Placed
Little Flower Artists was founded on the belief that music has the power to shape how people feel in a space.
We work with property owners, developers, and brands to create live music experiences that are not only high-quality, but intentional—aligned with the energy, flow, and purpose of each environment.
Artists On Site
The Team
Paul Peglar
Co-Founder | Curator | Booking Director
Paul Peglar is a uniquely positioned force in live entertainment — an accomplished performer and music director with over two decades of experience onstage, and a trusted producer who brings polish, professionalism, and artistry to every engagement. As the founder of Little Flower Artists, Paul bridges the gap between the creative and corporate cultures, delivering live music experiences that are both meaningful and seamlessly executed.
Paul’s career spans national and international stages, from vocal directing for premier institutions like Steps on Broadway and Motown Museum to performing on screen in hit television shows like Glee. He has collaborated with Fortune 500 companies, 501(c)3 arts nonprofits, luxury venues, universities, and elite arts programs across the U.S. and Europe. Together with his partner Jenny DiNoia (Broadway’s Wicked) he co-leads Penny, a theatre arts and leadership company that has worked with institutions such as Tiffany & Co., The American School in Switzerland, and Fly Communications in Italy.
With one foot in the artist’s shoes and the other firmly planted in business, Paul serves as a clear and steady liaison between venue and performer, working with clarity, timeliness, and ease. His leadership ensures both clients and artists feel supported, heard, and aligned at every step of the process.
Whether curating ambient jazz for a hotel lobby, pop vocals for a product launch, or a recurring program for a retail plaza or fine dining space, Paul brings heart, taste, and strategy to every performance. His mission with Little Flower Artists is simple: to make live music effortless, elegant, and transformative — for everyone involved.
Howard Kirsch
Co-Founder | Director of Business Operations
Howard Kirsch brings over 25 years of business acumen to Little Flower Artists. He has owned and operated a business that provides cash services to nearly 100 large, luxury residential apartment buildings throughout the New York City marketplace. An ability to understand the requirements of NYC property managers, architects and real estate developers to offer amenity services to their tenants makes Howard’s skill set a natural fit for the unique services that Little Flower Artists provides to venues.
Howard has acquired a significant sales and negotiation skill set and insights into what venue owners expect. He has the perspective on how to deliver Little Flower Artists services through the collaborative lens of venue ownership.
Contact Us
Let’s create something for your space.
Tell us a bit about your property or event, and we’ll design a musical experience that fits.
